Hard Truths About Custom Home Building
- Montana Elliott
- 2 days ago
- 2 min read
After 20 years in the design and construction industry, I’ve seen trends come and go, but the fundamental "rules of the game" remain the same. Whether we are managing a ground-up construction in New Jersey or a renovation project in Austin, Texas, the success of a build depends on three pillars.

If you are planning a project, here is how to protect your investment and your sanity.
1. Design Your Home Before Construction
It sounds simple, but "saving money upfront" is where most homeowners fail. I hear endless horror stories about clients hiring a custom home builder before they even have finalized architectural plans. Or they are using "casual" online floor plans or "winging it" during a home renovation is a recipe for financial disaster. No plan equals no money or time saved.
M. Elliott approach means specifying every finish, fixture, and material before the first nail is driven. And ideally, walking your builder through the drawings so they also understand.
When the interior design specifications are clear, your builder has a definitive roadmap. Clarity eliminates "guessing," which is the primary cause of expensive change orders or "well the cost is going to go up because you didn't plan for that". See what I did there? Plan and plan well whether its a project in Lakeway Texas or Bozeman Montana.
No plan = no savings (yes it's that simple)
2. How to Hire a Great Builder (not just "vibes)
In the world of Austin design, chemistry matters—but a contract matters more. You are entering a relationship that will last anywhere from six months to three years. You need to trust your builder, but that trust must be rooted in transparency. Before signing a contract for your new construction project:
Audit their financial tracking:Â How do they manage your budget and draw schedules? How is their contract written? When do they inform you of changes (the answer is before they spend the money!). Review the fine print and ask the hard questions.
Walk previous job sites:Â Don't just look at the finished "pretty" photos; see how they maintain a site in progress and talk to past clients, multiple. Anyone good should be able to give solid referrals.
3. Stop "Chasing Waterfalls" on Social Media
Once you’ve vetted and hired an architect or interior designer, you must trust their vision. One of the biggest hurdles in modern design is the "scroll culture."
Design is inherently subjective. While there is rarely one "right" answer, there are definitely wrong answers—and a professional designer is there to steer you away from them.
The Trap:Â Scrolling Instagram or Pinterest after every design presentation only creates "decision fatigue" and never brings you closer to the project of your dreams. What is does is create a comparison culture - and that will never make you happy.
The Fix:Â Trust the experts you hired to filter the noise. Constant second-guessing based on social media trends leads to a disjointed final product and a frustrated timeline. A good interior designer should be able to show you materials, interior elevations, some renderings, and help you to "see" your project before construction begins.
Expert Insight:Â "Design is about finding what is right for you, not what is trending on a feed today."
Thanks for reading,
Montana | M. Elliott Studio
